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digital marketing | product campaign
odele scent stories
Introduce Odele to a new category and create a launch moment for new fragrances that breaks through in a crowded space with a lot of noise.
A cohesive creative moment centered on the stories behind each scent. By bringing this to life across owned channels, we invited our audience to discover, connect with, and engage more deeply with the new products.



















check out the full posts @odelebeauty on Instagram and TikTok
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